On World Environment Day, actor Dia Mirza — the UN Environment Goodwill Ambassador — initiated a campaign to end plastic pollution. The campaign has been trending on various social media platforms as #BeatPalsticPollution. The United Nations Environment Programme started the global game and asked people to show how they are making the switch from single-use plastic.

Also read: World Environment Day: Green buildings staircase to sustainable future

Dia took to Twitter and shared a picture of a huge dump of plastic products and wrote, “All those contesting Maharashtra Government’s ban on #singleuseplastics I want to ask you, WHY? How can you NOT see the damage it’s doing? Shouldn’t you be responsible for the waste you generate? We are drowning in plastics. Our health, water, soil, seas, nothing is spared.”

All those contesting Maharashtra Government’s ban on #singleuseplastics I want to ask you, WHY? How can you NOT see the damage it’s doing? Shouldn’t you be responsible for the waste you generate? We are drowning in plastics. Our health, water, soil, seas, nothing is spared. pic.twitter.com/6z5oVBjNFB

— Dia Mirza (@deespeak) April 4, 2018

Tag, I’m it – thanks for tagging me @adriangrenier! I switched to biodegradable sanitary napkins when I realised they are made mostly of plastic!#BeatPlasticPollution with @UNEnvironment for #WorldEnvironmentDay! Hey @sahil_sangha @aliaa08 @JNJCares – Tag, you’re it! pic.twitter.com/gmi8prQERU

— Dia Mirza (@deespeak) May 27, 2018

Read more: World Environment Day: Cafes and restaurants join #RefuseTheStraw campaign

Later, other celebrities, including Alia Bhatt, Arjun Kapoor, Juhi Chawla, Aditi Rao Haydari, joined the campaign. Here is how the celebs replaced plastic products in their daily life.

I hereby challenge, @SrBachchan @AnupamPKher @sachin_rt @KKRiders @sonamakapoor @RajkummarRao @mrsfunnybones @jiteshpillaai @realpreityzinta @Varun_dvn @TheShilpaShetty @AnilKapoor @priyankachopra

I hope you complete the challenge & tag others too😇 #BeatPlasticPollution pic.twitter.com/x1ZpdjwcWO

— Juhi Chawla (@iam_juhi) June 4, 2018

#BeatPlasticPollution by switching to steel or glass bottles today! Plastic bottles take 450 years or more to decompose, harming us and our environment. I’m now one step closer towards purging plastic from my life. Hope you guys will make the switch too!#LetsCoexist @deespeak pic.twitter.com/VyI70hggRv

— Alia Bhatt (@aliaa08) June 3, 2018

The movement to beat plastic pollution is growing and I urge you to https://t.co/nBnPP29oav can#BeatPlasticPollution by sharing a video or photo on this #WorldEnvironmentDay .I would like to challenge my friends to spread this initiative @parupallik @PRANNOYHSPRI @GuruSaiDutt1 🍃 pic.twitter.com/0l48nAIrA8

— Saina Nehwal (@NSaina) June 3, 2018

Dee!!!🌟😘😘 Thank you for taking up this wonderful initiative & for making sure we stay responsible always! 😊🤗
Nominating @DianaPenty, @sonamakapoor, @RajkummarRao & @ReallySwara. Hope you guys are up for a challenge! 😏☺#BeatPlasticPollution#WorldEnvironmentDay@deespeak pic.twitter.com/D8PDkaM4tI

— Aditi Rao Hydari (@aditiraohydari) June 3, 2018

It takes one small step to #BeatPlasticPollution! I’ve replaced using plastic bottles with a metal one. It’s convinient & environment friendly. Tagging @AnushkaSharma @RanveerOfficial & @ParineetiChopra to take up the challenge & inspire others to choose a sustainable future. pic.twitter.com/JNWbIgiVU8

— Arjun Kapoor (@arjunk26) June 3, 2018