Brand promotions have gone to another level with The Zoya Factor‘s new song “Pepsi Ki Kasam”. Featuring Dulquer Salmaan and Sonam Kapoor in white and black respectively, both stars compliment each other’s style and swagger and make it look like more of a romantic song.

With quirky lyrics and music beats “Pepsi Ki Kasam” is mixed with EDM and will soon become the next party anthem of the season.

While Sonam is oozing style, it is Dulquer’s confidence that makes the song all the more catchy and the video unmissable.

Dulquer shared the song on his official Twitter handle and wrote, “Ab har ghoont mein hi nahi, har beat pe bhi swag hoga! Our new song from #TheZoyaFactor is out now! Listen now to #PepsiKiKasam.”

Sung by Benny Dayal with lyrics by Amitabh Bhattacharya, “Pepsi Ki Kasam” has been composed by Shankar-Ehsaan-Loy.

The Zoya Factor‘s earlier songs, “Lucky Charm” and “Kaash” have created a good impression on audiences who are excited to watch what this comic cricket dramedy will bring to the table.

The Zoya Factor has been adapted from Anuja Chauhan’s novel of the same name. Anuja has also helped with the film’s screenplay and dialogues. Her inspiration for the story came from her own experience as an advertising executive, having been in the industry for over 17 years before moving on to pursue a full-time literary career.

The Zoya Factor has been directed by Abhishek Sharma and is slated to release on 20 September 2019.