Thomson enters Indian smart TV market through Flipkart
The company has launched 43 UHD 4K, 40 Smart and 32 Smart TV models in India. Flipkart out of stock after first flash sale. Next flash sale on 18 April
Thomson TV has claimed the third position in the online TV segment during Flipkart’s Big Billion Day Sale this year which was held from October 10 to October 14. Thomson sold more TV units than some of the leading Korean and Japanese brands during the sale, say the reports.
Thomson made a come-back to the Indian market in April this year after almost 15 years. Since its launch, the brand has witnessed a phenomenal growth and demand from the Indian consumer.
This Diwali, the market trend in TV buying is likely to surge by 30–40%, hence Thomson has extended its price cut up to 20 % during Flipkart’s Festive Dhamaka Sale, starting October 24 till Diwali.
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Avneet Singh Marwah, CEO SPPL, Exclusive Brand Licensee of Thomson in India, says, “We got great response this year in the Flipkart Big Billion Days. This being Thomson’s very first Big Billion Days we saw immense growth in online TV sales; by 2024 the market share of online TV sales will be around 48%. Thomson became one of the fastest growing smart TV brands in the country which is making a margin and all our products are Make in India.”
Thomson is targeting to sell more than 100,000 units this Diwali season!
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