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National Tobacco Control Programme (NTCP)

Need to tighten tobacco control

The 17 years of working of COTPA was useful to a certain extent in defying the tobacco industry’s tactics to advertise and promote tobacco use in India. However, in spite of the Government’s best efforts to effectively enforce the law and civil society’s efforts to ensure that violations are adequately reported, the industry has been able to target, especially children, through their indirect promotion tactics.