The report also identifies key structural challenges constraining India's global competitiveness — fragmented state-led branding, limited global marketing outreach, lack of experience-led packaging, and ease-of-travel barriers including connectivity and visa processes.
The Adani Group on Friday raised about Rs 4,850 crore after selling 13.5 per cent of its stake in Adani Wilmar.
A recent report by KPMG Assurance and Consulting Services LLP, titled: ‘Human-centric approach to tobacco control’ revealed that India ranks 2nd in tobacco use in the world with 27% of adults engaged in tobacco consumption.
