With the arrival of pandemic people started spending more time online than ever before, and enhanced their online presence widening the online business opportunitypromising bright futurefor digital marketing agencies.
While Mr. Arnab Goswami of Republic TV may feel put out by the manner in which his channel appears to have been targeted, and may believe that the actions are a consequence of the animosity that the government of Maharashtra and the police in Mumbai have towards him, the fact is that Television Rating Points or TRPs were a scandal waiting to erupt, because of the severe inadequacies in the methodology used to measure viewership.
