The race to become the most subscribed channel on YouTube is still on. T-Series, a leading Indian music company, has been in contention with Felix Arvid ulf Kjellberg, a Swedish YouTuber, comedian and video game player-commentator who is known online by the name PewDiePie.
Appealing to create a historic moment, Bhushan Kumar had earlier said in a video put out by T-series on Twitter, “There is an Indian YouTube channel on the brink of becoming World’s No.1. It has taken us a lot of effort to come this far. To take my father Mr. Gulshan Kumar’s dream forward, I started this channel. Today, it belongs to you, to the entire nation. It’s a historic moment for all of us. So let’s come together and subscribe to T-Series YouTube channel and make India proud.”
We’re on the brink of becoming the world’s biggest @YouTube channel. We can make history. We can make India win. Subscribe to @TSeries #BharatWinsYouTube https://t.co/izEu8dzHdf pic.twitter.com/dJumzHwADa
— Bhushan Kumar (@itsBhushanKumar) March 6, 2019
Following the video appeal from Bhushan Kumar, chairman and managing director of T-series, Bollywood celebrities too appealed to their fans to subscribe to the channel to make it No.1 on YouTube.
Anil Kapoor, Salman Khan, John Abraham, Adnan Sami and Arjun Kapoor among others supported the initiative on Twitter, #BharatWinsYouTube.
— Salman Khan (@BeingSalmanKhan) March 11, 2019
— Anil Kapoor (@AnilKapoor) March 9, 2019
Our very own Indian Youtube channel, Tseries is on the verge of becoming the World’s number one YouTube channel. Let’s put all our hearts into winning this!
— John Abraham (@TheJohnAbraham) March 11, 2019
— Arjun Kapoor (@arjunk26) March 11, 2019
T-Series is on the brink of becoming the world’s biggest @YouTube channel. We can make history…We can make India win. Subscribe to @TSeries #BharatWinsYouTube https://t.co/PI9mMwbOLw 🤘 pic.twitter.com/Trq5MBfuyi
— Adnan Sami (@AdnanSamiLive) March 9, 2019
Being the leading music company in the business, T-series has carved a place for itself with films, songs as well as albums. The company has been in business for the past three decades, having created an exhaustive catalogue of music across languages and genre.
Another channel, Flare TV started streaming a live count video: PewDiePie vs T-Series: Who Will Previal on YouTube. The count is still on. The music label crossed the mark to become the most subscribed channel on the streaming service for some time only to lose the spot again to PewDiePie.
Every time, T-Series closes in on PewDiePie, the latter’s legion of followers’ gang up to keep it behind by hacking printers, Chromecasts and defacing the Wall Street Journal, sources say.
Let’s see, if the music label will create history on YouTube.