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Lenovo rules India’s tablet market, Samsung drops quarter-on-quarter in overall market in Q3 2018

Lenovo had a 22 per cent share while domestic tablet maker iBall was the first runner up with 16 per cent and Samsung the second runner up with 15 per cent share, said CMR’s Tablet PC Market Report Review.

SNS | New Delhi |

According to a report released by CyberMedia Research (CMR), Lenovo towered above its competitors in India’s tablet market as it grew six per cent in the third quarter of 2018.

Lenovo had a 22 per cent share while domestic tablet maker iBall was the first runner up with 16 per cent and Samsung the second runner up with 15 per cent share, said CMR’s Tablet PC Market Report Review.

The Indian tablet market clocked shipments of 0.83 million units while 4G tablet shipments recorded a 47 per cent sequential growth in the third quarter of 2018.

“Lenovo continues to be on the first position in overall tablet market, and most of the tablets were 4G and 3G. Tab 4 series had the highest sale in Q3 2018. Major presence of Lenovo is in education sector and financial services,” CMR said in a statement.

Samsung’s position dropped quarter-on-quarter (QoQ) in the overall market because it has adopted the same strategy in the last few quarters, added CMR.

In the coming quarter, 4G market will grow to 60 per cent of the overall tablet market while six or seven key players will dominate the overall tablet market and the retail market may see some shrinking of its overall market share because the B2B market will continue to grow, opined the market research firm.

(With agency inputs)