UP Diwas: The voice of public awareness will resonate across the state

Preparations have been made to give public awareness a strong cultural voice across the state on the occasion of UP Diwas this year.

On January 24, on the occasion of UP Day, street plays will be organized on a large scale in various districts of the state through ‘A’ category street play groups nominated by the Information and Public Relations Department.

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The objective is to convey the government’s public welfare schemes, achievements, and social concerns to the common people through a simple, effective, and interactive medium. This cultural initiative on UP Diwas will not only strengthen the state’s rich folk theatre tradition, but will also serve as a bridge of dialogue between the government and the public. Through an effective medium like street plays, this public awareness campaign is being seen as an important step toward making UP Diwas a meaningful, vibrant, and participatory celebration.

The campaign will be conducted in selected districts under all 18 divisions of the state. In each division, street plays will be staged at three locations, resulting in performances at a total of 54 locations. Through these plays, topics such as education, health, women empowerment, awareness against social evils, information about public welfare schemes, and civic duties will be presented in an effective manner.

Sandeep Singh, Basic Education Minister, Uttar Pradesh here on Wednesday said, “Street plays are an effective medium of public dialogue, through which government schemes and social messages can be conveyed directly to the public. This initiative on UP Diwas will further strengthen public awareness and participation.”

According to the instructions issued, coordination of the program will be carried out through the District Basic Education Officer of the concerned district. In each district, the selection of venues will be done in advance to ensure maximum public participation. To ensure quality and discipline in the program, the presence of a nominated officer during each presentation has also been made mandatory.

For maximum publicity of the program, print media, electronic media, social media, and departmental channels will be used. During the organization of the street plays, participation of public representatives, administrative officers, educationists, and local citizens will also be ensured, so that UP Diwas can be celebrated as a festival of public dialogue and public concern.

Monika Rani, Director General, School Education, Uttar Pradesh said, “Through the street plays organized on the occassion of UP Diwas, the message of education, social awareness, and civic responsibilities will be conveyed effectively. The program is being organized in a well-structured and purpose-oriented manner, ensuring maximum public participation.”