Follow Us:

Tag: brand endorsements

2 Results

  • Prisoners of brands

    Prisoners of brands

    In a world where getting noticed or ‘likes’ on the social media is driving the consumer behavior, more and more brands are becoming a part of our day-to day life.

    April 17, 2019
  • Celebrity restraint

    Celebrity restraint

    The beginning of an article about a celebrity sets the tone straightaway. The writer either extols the subject’s virtues from start to finish, or wields a hatchet with merciless glee. But this is about Fawad Khan and hopefully will be a balanced one. Let’s begin with the thought that people act as though he is …

    February 3, 2017