At the Patanjali stall, visitors can explore a diverse array of offerings from mustard oil, atta noodles, Nutrela soya mini chunks and granules, Chyawanprash, honey, and juices to biscuits, cookies, aloe vera drinks and amla juices.
Image Source: Patanjali
Patanjali, the household name in Indian FMCG, is making a statement at the 18th edition of the India Food Forum, held on November 11 to 12 at the Jio World Convention Centre, Mumbai. The two-day business extravaganza brings together everyone from manufacturers and marketers to distributors, retailers, and hotel, restaurant, and catering (HoReCa) professionals under one roof.
This year’s theme “Building a Palate for Partnerships” captures the spirit of collaboration that defines India’s food ecosystem.
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At the Patanjali stall, visitors can explore a diverse array of offerings from mustard oil, atta noodles, Nutrela soya mini chunks and granules, Chyawanprash, honey, and juices to biscuits, cookies, aloe vera drinks and amla juices.
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Amitabbh Singh, Senior Vice President at Patanjali, says, “Patanjali has a completely diverse portfolio when it comes to food. There is hardly any category in which we don’t operate. This company has been built brick by brick, and being part of this growth story is truly exciting.”
Singh emphasises the passion that drives the team at Patanjali. “Here, no role feels like a job,” he explains. “Everyone is deeply invested in what they do. Ownership is crucial to building a brand. Our top leaders, guided by Swamiji, inspire us constantly. He built this business from scratch by connecting with the consumer, especially the middle class, and that advice guides us every day.”
Patanjali is also reaching out to a younger audience, introducing Gen Z to products like atta noodles and ‘skin superfood’ supplements. With new stores opening across Mumbai, the brand is steadily moving beyond its image as just a source of honey and cooking essentials.
“It’s the founder’s vision that has brought us here,” Singh notes. “While we didn’t participate last year, in previous years the India Food Forum has been a great platform to connect with consumers directly and strengthen the brand.”
“We believe in delivering the best quality products to the customers by working on the best-in-class backend sourcing-cum manufacturing and distribution by strengthening our relationship with retailers,” said Vikas Tiwari, DGM, E-commerce.
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