58 million viewers, 62% critics score, five seasons of repetition: ‘Emily in Paris’ gets one more try

France hated it. Critics dismissed it. Audiences rated it below average. It ran for seasons across four countries and 250 million views. Nobody has fully explained that yet.

58 million viewers, 62% critics score, five seasons of repetition: ‘Emily in Paris’ gets one more try

Image Source: Instagram

‘Emily in Paris’ launched on Netflix on October 2, 2020. The timing was not accidental. The world was locked indoors. Travel was grounded. Paris felt like a fantasy. The show, created by Darren Star of ‘Sex and the City’ fame, landed exactly when audiences needed escapism most.

Netflix reported that 58 million households watched Season 1 within its first 28 days. It was the platform’s most-watched comedy of 2020. It topped Netflix charts across 53 countries. Those are not small numbers. They came despite a critical reception that was, at best, lukewarm.

Advertisement

Season 1 scored 61% on Rotten Tomatoes from critics. That is a passing grade, barely. The Hollywood Reporter called it “strikingly watchable, an escapist confection,” but also noted that the lead character, Emily Cooper, was “plucky, cheerful and arrogant,” someone who arrived in Paris “never once considering that her proud cultural ignorance is actually a weakness, not a strength.” That tension, between watchability and substance, defined the show for every season that followed.

Advertisement

The French problem

From day one, French critics hated it. Not mildly. Loudly.

French reviewers called the show embarrassing. They objected to a version of Paris that felt like a screensaver. Baguettes. Berets. Rude waiters. Gorgeous men who want to sleep with the American woman immediately. The show collapsed an entire culture into a set of greeting card clichés.

Emily herself barely spoke French. She got a dream job she was not qualified for. She walked into a senior Parisian marketing firm and told her colleagues they were doing things wrong. The French found none of this charming.

Darren Star, in an interview, said he was surprised anyone was offended. He called the show lighthearted and said it was poking fun at clichés “that everyone has experienced.” That answer landed badly. It suggested the criticism was simply not being heard.

The stereotyping was not limited to France. Over subsequent seasons, Chinese characters, Ukrainian characters, and Italian characters were each handled in ways that drew complaints. A Ukrainian character sparked a formal response from Ukraine’s minister of culture. These were not minor controversies. They pointed to a writing room that was not thinking carefully about cultural representation.

The ratings arc

The viewership data tells a clear story. Season 1 drew 58 million households in its first 28 days. Season 2 posted 107.6 million hours viewed across its first five days on the platform, reaching the top 10 in 94 countries. The numbers looked strong.

By Season 4, the first weekend drew 19.9 million viewers. By Season 5, that dropped to 13.5 million on its opening weekend. That is a significant fall. Netflix’s own internal data states the series recorded 250 million total views between 2023 and 2025. But the trajectory was heading down.

Season 5 debuted at number 2 on Netflix’s English-language chart, not number 1. It spent five weeks in the global top 10. Those are still respectable results. But the comparison to Season 1’s numbers tells the real story. The show was losing its grip on audiences year by year.

Rotten Tomatoes season by season

The critical scores across seasons reveal something interesting. They are not uniformly bad. They are inconsistent.

Season 1: 61% critics, 54% audience. Season 2: 58% critics, 48% audience. Then, Season 3: 67% critics. Season 4: 68% critics, making it the highest-rated season with critics. Season 5 initially debuted at a record-low 56% critics score, then recovered to 75% as more reviews came in, the highest the show had ever reached. The overall series average sits at 62% from critics and 50% from audiences.

Two patterns emerge. First, critics were generally more forgiving than audiences. Second, audiences consistently rated the show lower than critics did, suggesting the show satisfied professional reviewers on a technical level more than it genuinely pleased the people watching it at home. A 50% audience average across five seasons is not a show that people loved. It is a show that people watched anyway.

What the show was actually selling

One of the sharpest critiques of the series came from Slant Magazine’s Michael Haigis, who wrote that the show’s “money-hungry motives are baked into the very fabric of its plot and character motivations.” He argued it functioned as a five-hour advertisement for luxury fashion brands and late capitalism.

That reading is hard to dismiss. The show has always been as much a fashion vehicle as a narrative one. Emily’s wardrobe is the most discussed element of each season. Costume designer Marylin Fitoussi became a cultural fixture. Each season introduced a new aesthetic chapter for Emily. In Season 5, set largely in Rome, the wardrobe changed entirely to reflect Italian fashion. The clothes changed. The storytelling formula did not.

The show knew what it was. It was aspirational tourism with romantic subplots. It was a glossy product. The problem was never that the show was shallow. The problem was that five seasons in, the shallowness was identical to Season 1’s shallowness. Nothing had evolved.

Character stagnation and the love triangle that wore out its welcome

The Gabriel-Emily love triangle began in Season 1 and continued, without resolution, for five full seasons. Gabriel, played by Lucas Bravo, is Emily’s neighbor and on-again, off-again romantic interest. He was also, at various points, involved with Emily’s best friend Camille.

Lucas Bravo was publicly candid before Season 5 began that he was frustrated with Gabriel’s direction as a character. He felt the role had been reduced and sidelined. Audiences agreed. By Season 5, reviewers were describing Gabriel as feeling increasingly irrelevant in a story ostensibly built around his relationship with Emily.

Season 5 ended with Gabriel sending Emily a note asking to meet him in Greece. The implication was a romantic reunion in Season 6. This is the same bait that viewers have been offered for years. Darren Star told Deadline in December 2025 that Gabriel’s invitation “definitely hints at the idea that they’ll stay in each other’s lives.” That is not a spoiler. That is exactly what audiences expected. The predictability had become the story.

Season 5 and the Rome experiment

Moving Emily to Rome for Season 5 was the most structurally ambitious thing the show had done. A genuine location change, a new romantic interest in Marcello, and a different professional context as Emily opened a Rome office for her agency. Reviewers like ScreenRant’s Liz Hersey noted that Rome suited Emily and showed new sides of her character.

But the shift was ultimately cosmetic. The formula held. A new beautiful city. A new wardrobe. And a new man. Workplace drama that resolved too cleanly. By Season 5’s end, Emily had broken up with Marcello and was looking back toward Paris. And Gabriel. The show had moved Emily hundreds of miles and returned her to the exact emotional coordinates she occupied in Season 1.

Critics noted the lack of attention to continuity. Reddit users spotted a scene in the first fifteen minutes of Season 5 where Emily’s shoes changed between cuts. Sloppy production details on a show that positioned polish as its entire identity.

The Emmy nomination nobody expected

In 2021, Season 1 received an Emmy nomination for Outstanding Comedy Series. It did not win. But the nomination alone was genuinely surprising. The show was competing against comedies with far more critical respect and narrative ambition. The nomination said something about brand recognition and cultural penetration, not quality. It also sparked a genuine debate about what the Emmy categories were actually measuring.

The nomination helped secure the show’s renewal path. Netflix and Paramount Television Studios continued investing. Creator Darren Star told PEDESTRIAN.TV in 2024 that he would keep making the show “for as many seasons as they’ll have us.” The ending, when it came, was Netflix’s call as much as anyone’s.

What Season 6 needs to do

Season 6 is filming in Greece and Monaco before returning to Paris. Lily Collins described it as “the final chapter in Emily’s adventure of a lifetime.” Darren Star called the entire run “the trip of a lifetime.”

The show has one remaining task. It needs to give Emily Cooper an ending that justifies six seasons of circular movement. The love triangle needs a real answer. Emily’s professional identity, which has expanded from a naïve Chicago transplant to someone who built a Rome office from scratch, deserves acknowledgment. The show needs to let its character arrive somewhere.

Season 6 will close the chapter. Emily Cooper will presumably end up in Paris, probably with Gabriel, probably in spectacular fashion. The show will end the way it lived, beautifully photographed and emotionally unchallenging. For millions of viewers, that will be enough. For the critics who wanted more, it never was.

Advertisement