Bharti Airtel has started per second bill plan for its prepaid mobile customers nationally, to ensure the customers pay only for the time they use the network, a company statement said here on Monday.
"Rolled out under the new ‘Pay For What You Use’ initiative as part of the company’s ‘Customer First’ commitment, this will help ensure that customers pay only for the time they use the Airtel network," the statement said.
"Our customers are the reason for us to be in business, we therefore constantly introduce innovative initiatives with a commitment to deliver a world class experience to them," Ajai Puri, director – Market Operations, Bharti Airtel (India & South Asia), said.
"We continue to invest in our network quality and deploy new sites to further enhance our robust and wide network presence, we are today taking the lead to move our customers to the affordable per second plans ensuring that they pay only for what they use," he said.
With this initiative the company will ensure that all the prepaid base is moved to the per second plan, the statement said.