Sony is looking to sell its live TV streaming service PlayStation Vue, media reports said.

The company has reportedly already approached a potential buyer the sports-focused streaming service FuboTV, with a sale that would include the service’s approximately 5 lakh subscriber base, alongside its underlying technology, The Verge reported.

Despite recent subscription hikes, Sony’s streaming service is losing money, reports said. It further added that recently, to overcome the continuous losses, PlayStation Vue’s most basic plan increased by $5 per month, but it also failed to provide any relief.

The ambitious project Vue—one of the first broadcast-over-IP cable-replacement services was launched in 2015.

In 2018, Sony’s PlayStation Vue lost around 2.5 lakh subscribers, dragging the company significantly behind its compositors like Hulu or Sling TV.

For now, the PlayStation Vue app is still available on Roku, Apple TV, and of course, PlayStation 4.

(With input from agencies)