PUMA signs ace sprinter Dutee Chand

Dutee Chand of India. (Xinhua/Zheng Huansong/IANS)


Sports brand PUMA has signed ace sprinter Dutee Chand, making it her first exclusive brand association. Dutee will be equipped with custom-made performance gear to support her never-ending effort to become faster, stronger, and better every single day.

Dutee, 23, has represented the country at national and international sporting events, winning several medals and breaking a fair share of records.

She is the third Indian woman ever to qualify for the women’s 100m at the Summer Olympics. She also is the first Indian athlete to win a gold in the 100m event at the World Universiade Games where she recently stunned the track and field world by clocking 11.32 seconds.

“This is my very first exclusive brand association and I’m thrilled that it’s with a company that has worked with legendary athletes like Usain Bolt, the fastest man alive,” said Dutee. “It’s great to see PUMA encourage athletes across sporting fields and I’m humbled by their trust in me to represent the brand in India. This means a lot to me and I’m excited about my association with PUMA.”

Abhishek Ganguly, Managing Director, PUMA India said: “Dutee’s success is a result of a sheer display of her exceptional athletic capabilities and power on the track. Having rewritten the history of Indian sports in her explosive style, she represents everything we are as a brand.”

“This partnership further reinforces our commitment to the sports ecosystem in India and we believe she will have a big influence in shaping the future of Track and Field in the country. We look forward to working with Dutee and being a part of her journey.”