Fashion heiress Margherita Missoni has launched a new children’s wear collection titled Margherita, separately from her family’s Missoni brand.

The 32-year-old has teamed up with retailer and Los Angeles-based Neige to create the line which went on sale from March 7, reports

The collection has no ties to her family’s high fashion Missoni brand, where she designs accessories. It will feature garments for both girls and boys from newborns to age seven, reports

"I have a very close and long-standing relationship with and in the past years we have worked together on very special projects," said Margherita.

"After these great collaborations, I have chosen as my global partner," she added.