“Didi Ke Bolo,” the Trinamool Congress’ mass outreach initiative has received over 10 lakh responses within the first month of its launch, party chief and West Bengal Chief Minister Mamata Banerjee shared this news on social media.

“I am humbled with the overwhelming response of the people on the ‘Didi Ke Bolo’ platform. In the last 30 days, over 10 lakh people have reached out to us with their words of appreciation for the initiative, valuable suggestions and grievances,” Banerjee wrote in a Facebook post.

Thanking the people for their support and acknowledgement, she further wrote, “We take note of their valuable suggestions and are committed to working overtime to resolve their grievances to an extent possible in an expeditious manner.”

“Didi Ke Bolo” (Talk to Didi), is a helpline for people to reach out to the government with their grievances. It’s a reach out programme initiated by poll strategist Prashant Kishore and his team, handling TMC’s election strategy for 2021 Assembly elections.

Prashant Kishor was roped in after TMC fared badly in this year’s Lok Sabha elections and BJP tally jumped to 18 seats from just two in 2014. He advised the Chief Minister to start a “conversation” with her electorate where they can pour their heart out.

As many as 10,00,350 people reached out with their grievances, suggestions, appreciation and other miscellaneous messages through phone calls and the website.

A total of 214 people in distress reached out, of which 161 cases were resolved on priority, Mamata Banerjee said.