Nagarjuna is set to return as the host for Bigg Boss Telugu Season 10. The upcoming season has been announced by Endemol Shine India, a part of Banijay Entertainment. The makers released a special promo featuring Nagarjuna Akkineni, which has already generated excitement among television audiences and social media users.
What the promo says
The promo showcases Nagarjuna introducing the tenth season of the show. In the video, he describes Bigg Boss as a kingdom that has won not only battles but also millions of hearts. The social media caption read: “Presenting the Eye of #BiggBossTelugu10. This time you will see Bigg Boss Dhasavatharam! The game is changing… Guilty will change… History in the making!”
The makers introduced the tagline, “Not a challenge in the game, the game itself is the challenge.”
The ‘Dhasavatharam’ theme
The announcement video teases a ‘Dhasavatharam’ theme, promising that the game is changing for the new season. The word Dhasavatharam refers to ten avatars, a reference that aligns with this being the tenth season of the Telugu franchise. The promo’s visuals, music, and presentation received a positive response from fans online.
Production and backing
Endemol Shine India, part of Banijay Entertainment, is backing the show. Deepak Dhar serves as the CEO of the content company. Banijay Asia and Endemol Shine India, under Banijay Entertainment, are known for delivering shows such as ‘The Night Manager’, ‘The Trial’, ‘Hostages’, ‘Mistry’, and ‘Call My Agent: Bollywood’.
Expected launch and platform
Bigg Boss Telugu 10 is expected to launch at the end of August or the first week of September, depending on the schedule of Star Maa. The show will take up the prime slot on weekdays and weekends. It will also be available for streaming on JioHotstar.
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Nagarjuna’s hosting history
Nagarjuna has been the face of Bigg Boss Telugu since its early seasons. He returned as host for the third time in Season 5, which aired in 2021. By Season 7 in 2023, he was hosting for the fifth time in a row. He continued through Season 8 and Season 9, making Season 10 his eighth time hosting the show.
Season 9 recap
In the previous season, Bigg Boss Telugu Season 9, subtitled ‘Ranarangam’, ran for 105 days from September 7 to December 21, 2025. The season featured 22 housemates, with Kalyan Padala winning the title and Thanuja Puttaswamy finishing as runner-up. The season introduced a unique concept of two houses, one for celebrities and another for commoners, with commoners allowed to apply for the first time.
Contestants and further details
As of now, the channel has not officially announced the contestants list. However, the casting team has approached a few known celebrities for the show. More details about the format changes and special surprises planned for the milestone tenth season are likely to be out closer to the launch date.