A West Bengal roadshow will see Durga Puja being celebrated in all states, reports rakesh kumar
In a bid to cash in on the popularity of the Durga Puja, the West Bengal government organised a tourism promotion road show in the Capital. Held at the Ashok hotel with the collaboration with Confederation of Indian Industry (CII), the West Bengal tourism department heralded the onset of Durga Puja, which is celebrated in the state as the goddess’ autumnal homecoming to the earth with euphoric abandon, family reunions and lavish Bengali fare.
“No doubt the popularity of Puja is swelling day by day. Therefore, we thought of intimating the people of other states about it,” said Bhaskar Khulbe, principal resident commissioner of West Bengal government.
As a part of their tourism promotion campaign Chalo Chale Bengal, the Durga Puja will be celebrated in every state of the country. The main objective of the celebration was to invite tourists from all over India to celebrate Puja. “I know Durga Puja is being celebrated in other parts of India by the migrant Bengali population only. But this time, we will celebrate in a big way as it is
celebrated in West Bengal,” informed the resident commissioner.
On its part, the West Bengal Tourism Development Corporation has come up with different Puja packages in the road show. Apart from focusing on Puja attraction, the road show would also focus on inviting investments to West Bengal. The tourism officials were also looking at investment opportunities in places of interest through the road show. Some tourism projects that offer investment opportunities include the Gajoldoba tourism hub, Jharkhali Eco Tourism Park, Big hotel project at Digha, Darjeeling, and training institutes, which offer degrees and diplomas in the hospitality sector. “The recent policy announcement of the State for reducing the sales tax on aviation turbine fuel to enhance connectivity to the three airports in West Bengal could be good reasons to invite the investor to Bengal,” added Bhaskar Khulbe. The road show was also attended by Krishnendu Narayan Choudhary, the state&’s tourism minister, and Vikram Sen, principal secretary, West Bengal Tourism.